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A brand new report from Counterpoint Research at the moment particulars that smartwatch shipments continued to extend in Q3 2020 in comparison with the identical interval final yr. Industry shipments had been up 6% in the quarter and Apple elevated its share of the market by 2%.
Apple now holds a 28% share of the smartwatch market, up from 26% in the identical quarter final yr. Apple’s place is even stronger in terms of sales, the report explains, reaching $2.three billion in the quarter.
Senior Analyst Sujeong Lim stated, “In terms of sales, Apple’s position is even stronger. In the third quarter, it achieved $2.3 billion, nearly half of global smartwatch shipments and an 18% increase over the same period last year. Samsung had stagnated in H1 2020. Since it appeals to fewer premium consumers compared to Apple, demand from its base was weaker during the pandemic. But it rebounded in the third quarter with the launch of the Galaxy Watch 3. In terms of revenues, Samsung grew 59% YoY and is expecting good growth momentum now.”
Interestingly, China surpassed North America in phrases of shipments to turn out to be the market chief. The North American market had been rising steadily because the launch of the Apple Watch Series 4, the report says, however China pulled forward this quarter.
The North American market, which confirmed a major development with the discharge of the Apple Watch Series 4, had continued to dominate since This autumn 2018, however China managed to edge forward in Q3 2020. China, the place the share of kids smartwatches exceeded 70% in the previous, is now witnessing a development momentum in the ‘normal’ smartwatch class.
The full report may be discovered at Counterpoint Research.
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