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Studds Accessories Ltd. is among the largest Indian helmet makers and the corporate is betting on the rise of non-public mobility autos and new highway security legal guidelines to push demand within the subsequent three years.
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View PhotosStudds not solely goals to fulfil demand in India, however cater to the rising demand abroad as effectively
Homegrown helmet maker Studds Accessories goals to extend its market share in India to 40 per cent over the subsequent three years. Sidhartha Bhushan Khurana, MD – Studds Accessories Ltd, confirmed the event to carandbike just lately. The firm expanded its manufacturing capability to 14 million models every year with the inauguration of two new amenities earlier this 12 months. Studds at the moment holds a market share of 30 per cent within the helmet section and goals to capitalise on the newfound push for private mobility within the publish COVID period. With India being the most important two-wheeler market on the earth, the expansion potential is immense for the corporate.
Also Read: Studds Invests ₹ 200 Crore To Set Up Asia’s Largest Helmet Manufacturing Facility In Haryana
Responding to a question about development plans from carandbike, Sidhartha Bhushan Khurana stated, “Studds currently has around 30 per cent of the share in the Indian helmet market and it is the largest amongst all helmet manufacturers in the country. While the demands have been subdued because of the COVID-induced lockdown, we have continued to see growth in sales and demands from the market. With our extended efforts, we are planning to acquire 40 per cent of the helmet market in the next 3 years.”
The new crops have doubled Studds’ capability to 14 million models every year
The want for private autos is already on the rise since lockdown restrictions had been eased, and whether or not you select a scooter, bike or an electrical two-wheeler, security can be paramount going ahead with the change in client mindsets and highway security legal guidelines. The firm retails its helmets by way of two manufacturers – Studds and the extra premium SMK vary. The product line-up not solely caters to the demand in India however exports markets as effectively.
Elaborating on the identical, Khurana stated, “India has the potential to emerge as the global export hub, especially given the current scenario and the relations with China. We have the manpower and resources to manufacture products for the world and most of the Indian helmet manufacturers are exporting their products in all parts of the world. We have also been exporting both of our brands – Studds and SMK in over 40 countries, in Europe, USA, Canada, Lain America and some parts in Asia. Our brands are being exported to Australia and Africa too.”
Also Read: Helmet Safety Norms To Be Revised; Sale Of Imported Helmets Allowed
Earlier this 12 months, Studds invested over ₹ 200 crore in Haryana to set-up Asia’s largest helmet manufacturing facility in Faridabad. The 5.5-acre plant makes bike and bicycle helmets. The plant noticed an funding of ₹ 160 crore, whereas the remaining ₹ 40 crore was invested in a brand new manufacturing plant unfold over 1.5 acres for the in-house manufacturing of Expanded Polystyrene (EPS). Nearly 99 per cent of the elements utilized in a Studds helmet are locally-sourced. In the wake of the pandemic, the corporate additionally expanded its operations to supply private protecting gear for important well being employees.
The Studds helmet vary contains a large portfolio whereas assembly the requisite norms prescribed below ISI requirements
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The modification within the Motor Vehicle Bill for highway security legal guidelines can even give a push to the adoption of helmets extra actively in India. The coverage not solely mandates helmets for two-wheeler riders and the pillion but additionally bans the sale, utilization and manufacturing of non-ISI licensed helmets. The latter is extraordinarily necessary to eradicate substandard helmets from our roads. This new coverage will come into impact from March 1, 2021, and can be a significant step in the direction of upgrading the security of two-wheeler riders within the nation.
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