Nike ad highlighting racial discrimination faces backlash in Japan, sparks debate

The commercial has not gone down properly in Japan and prompted a debate.

Nike’s newest variety ad highlighting racial discrimination confronted by ladies gamers in Japan has confronted backlash in the nation.

The 2-minute video, which is now being extensively shared on a number of social media platforms, exhibits the “real-life experience” of three younger soccer gamers from blended heritage who overcame all odds to maneuver forward by means of sports activities. However, the commercial has not gone down properly in Japan and prompted a debate.

Shared together with hashtag #YouCantStopUs, Nike Japan mentioned the ad highlighted that the facility of sports activities was not simply restricted to the pitch. “If we all work together, the future will be more open to us,” learn the caption of the video.

https://www.youtube.com/watch?v=G02u6sN_sRc

Viewed over 9.6 million occasions, many argued that the commercial was exaggerated and commented that it was unfair of the American firm to single out Japan. Some additionally mentioned they’d boycott Nike merchandise. However, many additionally supported the commercial, saying there was a must face the reality.

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